Today, the European Commission announced a decision about the App Store and competition in the digital music market.

Apple today announced the new MacBook Air with the powerful M3 chip, taking its power-efficient performance and portability to a new level.

Apple Podcasts now offers transcripts of podcast episodes, making podcasts more accessible and easier to navigate.

The creators behind Boddle, Run Legends, and Wysa share how they’re empowering people with their cutting-edge apps.

iPhone 15 Pro and iPhone 15 Pro Max are designed with aerospace-grade titanium, delivering Apple’s lightest Pro models ever.

Apple today introduced Apple Watch Ultra 2, bringing new features to Apple’s most capable and rugged smartwatch.

Innovations in design and clean energy have driven dramatic reductions in product emissions of over 75 percent for each carbon neutral Apple Watch.

Apple today announced AirPods Pro (2nd generation) with MagSafe Charging (USB‐C), making the world’s most popular headphones even better.

Apple today announced iPhone 15 and iPhone 15 Plus, featuring an industry-first color-infused back glass with a stunning, textured matte finish.

Starting tomorrow, customers can pre-order Apple’s new iPhone 15 and choose from a number of financing, delivery, and pickup options.

Today Apple announced it is introducing two new iCloud+ plans with 6TB and 12TB storage options.

Apple TV 4K becomes an even more versatile living room device with the launch of FaceTime on tvOS 17 today.

iPadOS 17 brings new levels of personalization and versatility to iPad, and is available as a free software update.

Apple today released watchOS 10, a milestone update bringing a new visual language to apps, a new Smart Stack, and delightful new watch faces.

iOS 17 makes iPhone even more personal and intuitive with StandBy, easier sharing with AirDrop, and more, and is available as a free software update.

iPhone 15, iPhone 15 Pro, iPhone 15 Pro Max, Apple Watch Series 9, Apple Watch Ultra 2, and the new Apple Watch SE arrived in Apple Store locations.

Over 100 new podcasts from top apps and services are launching on Apple Podcasts.

Apple today introduced Meet with Apple Experts, a new global resource for the Apple developer community offering sessions, workshops, labs, and more.

macOS Sonoma is now available as a free software update, bringing a rich set of new features to the Mac that make work and play even more powerful.

This October, Apple Arcade adds four new games, including NBA 2K24 Arcade Edition and Cut the Rope 3.